6 Local Brands To Check Out & Show Your Support

These homegrown labels range from athleisure to ceramics, jewellery to marble furniture.
8 August 2023

We’re no strangers to big international brands. And with National Day around the corner, consider it your sign to switch things up and check out these 6 homegrown brands instead. From activewear to homeware, this list will cover all your essentials. 

1. Kydra 

Image credit: @kydraofficial

Fitspo folk will probably be familiar with Kydra. Crowned the Singapore version of Lululemon, this activewear brand is known for its buttery soft workout tights and fashionable sports bras. Aside from their online store, you can also visit their flagship store at Takashimaya Shopping Centre. 

2. Devil's Play Craft

Image credit: @devils_play_craft

For all things leather, go to Devil’s Play Craft. The shop sells a mirage of leather accessories such as pouches, mini sling bags, and belts. There are clothes to peruse too, including jackets that are unisex. 

3. Carrie K. Jewellery

Image credit: Carrie K.

No outfit is complete without your accessories. Carrie K. Jewellery has gorgeous necklaces and rings that are perfect for any occasion - including a wedding proposal to your loved one. They also have customisable pearl necklaces if you’re searching for a unique and high-quality piece. 

4. marmo

Image credit: @marmo_sg

marmo takes unused marble waste and transforms them into beautiful home furniture, from coffee tables for the living room to side tables for the bedroom. The shop also sells decor pieces including candle holders and small round trays in which you can place your jewellery- all made from marble, of course. 

5. Usually Usual 

Image credit: @usuallyusual

For those who lean towards the rustic home aesthetic, Usually Usual will be your new bestie. The shop sells handmade ceramic wares like jars, dishes, and matching pourer and cup sets that come in unique patterns and textures. 

6. Voilà Concepts

Image credit: Voilà Concepts

If you’re tired of accidentally twinning with strangers on the streets, get your handbags from Voilà Concepts instead. The brand made its debut at New York Fashion Week in 2020, and features striking designs that add a pop of colour to any ‘fit. You can also personalise your pochette and choose your preferred zippers, handles, and even body panels. 

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